Excerpt from my latest book, "Foundation for Greatness."
These simple and incredible five factors summarized what causes greatness and ushers success in one's pursuit and endeavor.
"By
and large, in the end, the extent of your personal legacy, success and
accomplishment, has been determined by five factors. These factors will be responsible
for your place in the race for success:
- Location: The forces that influence you and motivate you
- Durability: Your
enduring legacy … the things that could be said about you after you have
died
- Height: Your achievements and the lives you have affected positively
- Uniqueness: The area of your differentiation … what you can do that others cannot do
- Cost: The price you are willing to pay
Unless you address these elements properly at the
beginning, you may find it difficult to attain a reasonably level of
accomplishment. What are those aspirations that ignite a burning desire in you?
This is your location. This is what influences the decisions and choices you
make on daily basis. Your durability is how you would like to be remembered
after you leave this earth. What achievements and contributions might you be
remembered for? The level of greatness you achieve determines your legacy.
The number of people whose lives you improve in some way by
your product, on either a local or global level, determines the height of your
success. You earn your place among high achievers by how many people benefit
from the solutions you provided. These solutions are the product you will be
marketing to the world. For instance, there are few people in the world who
have not in some way benefitted from the Microsoft solutions developed by Bill
Gates, who was once the richest man in the world. His product has established him as highly fruitful and
successful.
Your uniqueness is whatever makes you different from the
pool of your competitors. This is your trademark as a person. If there is
nothing that makes people know you each time your name is mentioned, you have
yet to discover what you should be doing. When you discover your purpose, it
can announce you to the world as you begin your pursuit.
With the right motivation, you can find your purpose and develop
your legacy by developing a solution that will cumulate in the highest height
of achievements and operate on a unique platform. But all of this comes with a
cost—the price you are willing to pay. Such prices can be high and often
involve risk, but they are inevitable if you are to succeed. You must make a
determination that you will achieve your goal. This determination is where you
begin your foundational level.
The
most important thing for you to understand is that your great accomplishment
and fulfillment depend entirely on your in-depth foundation, your consistent
maintenance as you build your structure. All of this together contributes to
your big picture of affecting the world by solving a particular problem."
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